The Music Business
So you have
an act together. Whether it is a band or a solo performance,
you’re ready to try and make it big. The only problem is where
do you begin? Most people go into the music business or the
entertainment business in general with no idea what is in store
for them. A little education is in order if this describes you
at this point in your career. You want to have a cd in order
for people to be able to hear your music, that is obvious, but
there are many more things to think about.
Get
Exposure
While it
is true you need a cd, you also need to be out there playing
and singing. You cannot be found if you are not performing.
Play as much as possible and do not worry about how much
money you are making right now, only worry about the quality
of your music and your stage presence and all of the other
aspects of the business. There are so many stories of people
that were "found" playing at some out of the way dive it is
obvious you must play to be heard. Play at cafes, festivals,
friend's houses, and anytime someone asks
you.
Consider
Traveling
It is very
worthwhile to travel to various cities to not only get a
better perspective on the business but to meet other
musicians and play in other places. The most obvious places
are big cities, particularly L.A., Nashville, Austin, and
almost any large city. Also you may consider overseas. Many
people I know are playing consistently overseas and cannot
get very many gigs here. Go figure. Certain places in the
world are hungry for certain types of music. Define your
niche and seek out the places that are hungry for it. Go
there and see. You will not regret it.
Make a
Demo
It should
go without saying now that you must have a demonstration cd,
a "demo" of your music to give to people and to sell at your
gigs. Ask people where to record. Many people have home
recording studios and would love to help you. It is very
affordable theses days to have recording equipment and the
quality is excellent. Learn as much as you can about
recording. You do not have to be a technical geek , but the
more you know about microphone technique, how to overlay
tracks and so forth , the more you can utilize recording
time efficiently. Record companies appreciate that, believe
me!
Remember
when you make a demo that most record execs only listen to
the first 30 seconds before they have already decided if
they like your music or not. I know it sounds cut throat,
but it is! If you can begin to listen to your own music in
this way, you will make a better, cleaner, more powerful
song or demo that puts your best foot forward in the
shortest amount of time. Good luck!

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